By Eric Beard
The road has been a long one, but with an absolutely fantastic Women’s World Cup coming to a close there has never been more at stake for the United States and Japan. But perhaps more importantly, there has never been such potential for the growth (or revival or whatever you want to call it) of women’s football. TV Ratings will be massive. Twitter will explode over Hope Solo, Alex Morgan, and even the skillful passing of Japan’s Homare Sawa.
Asia will be watching. America will be watching. The world will be captivated by the women’s game, and whoever comes away as the world champions will provide positives for the game at large. Japan, of course, is playing as a symbol of triumph amongst the catastrophic horrors the nation has had to endure in recent months. Japan’s men’s team chose to withdraw from Copa América, but the women persevered, not only with wins, but with a gorgeous brand of attacking, pass-oriented footy.
For a one moment before the final kicks off, let’s be greedy. Greed for the women’s game, a moment as rare as Mourinho showing a bit of modesty. Let’s think, “how can these 90 (or 120) minutes benefit female footballers around the world to the fullest? How can these women create a spectacle that will provide years of inspiration?”


